Vengaboys - Cheekah Bow Bow (That Computer Song)

2000

Vengaboys - Cheekah Bow Bow (That Computer Song) (2000) Director: Adam Neutzsky-Wulff Era: Late Eurodance / Y2K Pop (2000) - Peak of the Vengaboys' commercial cycle, coinciding with the dawn of mainstream CGI integration in European pop music videos and the cusp of the post-Eurodance transition. High curatorial value as a timestamped intersection of Eurodance pop and early mainstream CGI aesthetics. Represents a documented inflection point in the Vengaboys' commercial trajectory and serves as a primary source artifact for the 'novelty digital character' sub-genre of early-2000s music videos. The hybrid live-action/CGI format and computer-voice vocal conceit make it a compelling case study in genre experimentation at the Y2K cultural boundary. Context: Released in March 2000 as the fourth single from 'The Platinum Album,' 'Cheekah Bow Bow' arrived at a commercially precarious moment for the Vengaboys, it became their first UK single to miss the Top 10, charting at #19. The video is a significant early artifact of CGI mascot integration in mainstream European pop, deploying a fully animated computer character ('Cheekah') as a co-performer at a time when digital animation was becoming accessible to music video budgets. The song's computer-themed lyrics (with layered innuendo) directly mirrored the Y2K cultural obsession with technology, digital connectivity, and internet culture, while the hyper-saturated colour palette and rapid editing reflect the dominant Eurodance video aesthetic of the period. Director notes: No source directly credits a named director for this specific video. However, the official Vengaboys website states the video 'was made by the same wonderful team that made the video for Shalala Lala,' which was directed by Adam Neutzsky-Wulff per IMDb. The shoot took place in Copenhagen, Denmark. The video features a CGI-animated computer character named 'Cheekah,' with the animation created by Keesie's Little-Studio per Discogs credits. The single was produced by Danski and Delmundo (Universal International Music B.V., 2000).