Hannah Jadagu — Gimme Time

JUL 01 2025 · 12:00

Hannah Jadagu — Gimme Time (2025) Director: Hannah Jadagu & Sam Wilbert Era: Indie Synth-Pop Maturity Era (2025) - A period of refined bedroom-pop-to-indie-synth crossover, characterized by artist-led DIY production meeting major indie label aesthetics; Sub Pop's contemporary roster exemplifies the era's warmth-first, polish-second ethos. High curatorial value as a precisely dateable artifact (September 24, 2025) of the mid-2020s Sub Pop indie synth-pop moment, featuring confirmed artist co-direction, a documented location shoot, and quantifiable production metrics that align cleanly with the song's emotional register. Useful as a benchmark for the era's preference for warm, low-contrast naturalism over high-production artifice, and as documentation of Hannah Jadagu's artistic development between her debut and sophomore albums. Context: Released in September 2025 as a single from Hannah Jadagu's sophomore album Describe (Sub Pop Records, October 2025), 'Gimme Time' exists within a mid-2020s indie landscape that privileges emotional authenticity, artist authorship, and naturalistic visual storytelling. Jadagu's artist-led, location-shot approach to the video—filmed in the Colorado Rockies with collaborator Sam Wilbert—reflects a broader cultural moment in which DIY production ethics have merged with major indie label infrastructure. The song thematically addresses long-distance relationships and the sacrifice of time demanded by a music career, themes that resonate with a generation of touring indie artists navigating post-pandemic professional and personal tensions. Director notes: The video was co-directed and edited by Hannah Jadagu and Sam Wilbert. It was filmed on location in and around the mountains near Estes Park, Colorado. The track was co-produced by Jadagu and Sora, mixed by Blue May in Los Angeles, and mastered by Heba Kadry in Brooklyn. The video was released September 24, 2025 as a single preceding the album Describe (Sub Pop, October 24, 2025).