P.O.S - Bleeding Hearts Club
2006
P.O.S - Bleeding Hearts Club (2006) Director: Adam J. Dunn Era: Mid-2000s Underground Hip-Hop Renaissance (2005–2007) - The peak of Rhymesayers Entertainment's national expansion, defined by punk-inflected rap, DIY aesthetics, and the Minneapolis Doomtree collective's emergence as a critical force in independent hip-hop. High curatorial value as an early visual artifact of the Doomtree collective's national breakout moment and Rhymesayers Entertainment's mid-decade identity formation. The video captures the raw, punk-informed energy that distinguished P.O.S. from his contemporaries and documents a distinct Minneapolis underground hip-hop aesthetic that predates the scene's wider critical recognition. Its rapid editing fingerprint and lo-fi visual language are textbook examples of DIY rap-punk crossover videomaking from this era. Context: Released in January 2006 as the second single from P.O.S.'s sophomore album Audition on Rhymesayers Entertainment, 'Bleeding Hearts Club' arrived at a pivotal moment in Minneapolis underground hip-hop. P.O.S. (Stefon Leron Alexander), a founding member of the Doomtree collective, embodied a rare punk-to-hip-hop crossover that resonated with audiences from both scenes. The track was produced by Lazerbeak and sampled DeBarge's 'I Like It,' bridging old-school R&B soul with abrasive indie rap energy. The video's dark, fast-paced, documentary-style visual language mirrors the working-class Minneapolis milieu from which Doomtree emerged, and stands as an artifact of Rhymesayers' mid-decade push to establish a national underground hip-hop identity rooted in the Twin Cities. Director notes: The IMVDb listing for P.O.S. 'Bleeding Hearts Club' (2006, Rhymesayers Entertainment) displays a truncated director credit reading 'Adam J.' in its embed metadata. Based on Adam J. Dunn's extensive and well-documented history directing music videos for Rhymesayers and Doomtree artists in Minneapolis during this period, including multiple confirmed Rhymesayers credits on IMVDb and other sources, he is the most probable match. Full last name is not explicitly confirmed in available public sources for this specific video; attribution is marked 'likely' accordingly.
Source: radarchive.org
Part of RAD Archive · Watch in the documentary
