Hybrid & Modern
X-Games era, megaramp, Red Bull as patron of the genre, Olympic inclusion across skate / surf / climb / BMX, the streaming era of extreme content.
Part of Extreme Sports
7 moments in this segment.
- — Paris-Dakar Rally. The Paris-Dakar Rally launches — Paris to Dakar across the Sahara. The most demanding annual motorsport event; relocates to South America (2009) and Saudi Arabia (2020) over deaths and security.
- — ESPN X-Games launch. ESPN launches the Extreme Games in Newport, Rhode Island. Combines skate, BMX, sky-surfing, in-line, street luge. The action-sports television era begins.
- — Red Bull Rampage — MTB freeride. Red Bull Rampage launches in Virgin, Utah — mountain bikers ride down a near-vertical desert canyon. The riskiest MTB event in the world.
- — Red Bull Air Race. launches — stunt pilots flying through pylon courses at low altitude. Runs 2003-2010 then 2014-2019 before discontinuation.
- — Bob Burnquist — Megaramp loop. Bob Burnquist lands the first loop-of-death on the Megaramp at his Vista, California compound. The skateboarding-as-engineering era.
- — Red Bull TV launches as streaming platform. Red Bull TV consolidates the brand's decade of extreme-sports content into a free streaming service. The over-the-top distribution model for niche action sports.
- — Breaking debuts at the Olympics — Paris 2024. Breaking (breakdancing) debuts as an Olympic medal sport at Paris 2024 at Place de la Concorde. Phil Wizard (CAN) and Ami (JPN) take first gold.

