Car Advertising

A century and a bit of selling cars, told through the advertisements rather than the cars. It starts with specifications and horsepower, turns romantic in 1923 when a Jordan Playboy ad set somewhere west of Laramie sold a feeling instead of a machine, and turns again in 1959 when a New York agency put a small German car in a lot of white space and called one of them a lemon. Then colour television, then a sixty-second film with a Rube Goldberg machine of car parts, then eight short films with real directors, then thirty seconds at the Super Bowl for the price of a house. The archive is honest about a gap: brands post this year's campaign and almost none of them keep their own famous work, so several of the most celebrated ads in the business exist online only as strangers' uploads and are not here at all.

A chronological documentary of 1,134 moments spanning 1890–2026 on Loreline.

Curated by Olivier · last updated 2026-09-20

Eras

Print, The magazine and newspaper advertisement as a printed object: the full-page plate, the fold-out spread, the headline set in type. This is the deepest part of the archive and it carries everything before the brands went online, running densely from the 1890s to the late 1970s. The Saturday Evening Post era, the motoring press, and the French, German and Italian pages alongside the American ones.
Illustration, Advertising art from before the camera took over. Painted and drawn cars, the commissioned illustrator, the studio rendering, and the deliberately stretched proportions that made a sedan look longer and lower than any photograph would allow. The look ran from the 1900s to about 1972.
Agencies, The shops and the people inside them. Doyle Dane Bernbach, whose 1959 Volkswagen work is the most written-about campaign in the business and which was absorbed into TBWA in December 2025; Wieden and Kennedy in Portland; Chiat Day; Leo Burnett; Ogilvy. The art director and copywriter pairings, and the account wins that moved whole brands.
Music, The soundtrack as the thing people remember. Licensed tracks that outlived the campaign, songs that broke bands, and the composed scores. The smallest segment here, reported thin rather than padded, because the qualifying material genuinely ran out.
Taglines, The line itself, and what a campaign gets reduced to. Ask the Man Who Owns One. The Ultimate Driving Machine. Vorsprung durch Technik, coined by John Hegarty at BBH in 1984. Zoom-Zoom. Think Small. Most of what survives of these is film rather than paper, because the famous printed pages are almost entirely absent from the free record.
Directors, Car advertising as a filmmaker's medium. BMW hired eight directors for The Hire in 2001 and 2002, including Ang Lee, Wong Kar-wai, John Woo and Guy Ritchie, and the series is in the Museum of Modern Art's permanent collection. Also Tony Scott, Spike Jonze and Michel Gondry, and the spots that turned into careers.
Bans, Advertisements stopped, pulled, disowned or prosecuted. The 2015 Volkswagen emissions scandal is the centre of it, because it retroactively poisoned a decade of clean diesel advertising and drew a Federal Trade Commission action naming a specific online video. No British regulator ruling appears here, not because none happened but because none could be sourced.
Commercials, The television and cinema spot. The largest body of moving image here, and almost all of it from the brands' own channels, which means it is mostly 2006 onward. The famous older spots are conspicuously missing and the reason is in the archive description: manufacturers post the current campaign and do not keep their own back catalogue.
Awards, The trophies and the shows: Cannes Lions, the Clios, D and AD, the shortlists and the disqualifications. The awards bodies turn out to be better archivists than the brands, and in at least one case they hold a famous car ad that the manufacturer no longer publishes.
Super Bowl, The single night when an American car ad is bought for the largest audience of the year, with the price, the Ad Meter placing and the pre-release rollout that now precedes it. Worth noting against the folklore: car brands are not the biggest spenders on this night, and General Motors skipped the game entirely in the early 2010s on cost.

1890 - British Inks Edward Packard & Co. 1890. A price list for Packard, dated 1890. Price list for various inks under the heading British Inks for British Printers. Packard's line "Ask the Man Who Owns One" is credited by Wikipedia to company president James Alvan Macauley, though the popular retelling gives it to James Ward Packard. The setting is domestic rather than mechanical, placing the car among the household's other possessions.
1890 - R. Wolf, Magdeburg, Buckau, Hochdruck- und Compound-Locomobilen. A printed advertisement for Locomobile, dated 1890. Advertisement for R. Wolf, Magdeburg, Buckau, high-pressure and compound locomobiles from 1890. A named model is given a personality rather than a specification, an approach that arrived slowly.
1891 - Etrennes 1892. Charrettes Peugeot (...), supplément à la Revue scientifique. A poster for Peugeot, dated 1891. Sujet : Automobiles Peugeot Publicité Transports divers Appartient à l’ensemble documentaire : MnS000 Affiche Langue : français Éditeur : [s.n.]. The motor trade in the 1890s advertised to a readership that had mostly never seen a car, so the copy explained the machine before it sold it. The image shows the car at night under lamps, selling the lighting equipment as much as the vehicle.
1894 - PN 1894-1895 (14). A printed advertisement, dated 1894. Page de Paris-Noël 1894-1895 ː publicité Decauville et Michelin . The motor trade in the 1890s advertised to a readership that had mostly never seen a car, so the copy explained the machine before it sold it. Two columns of body copy sit beneath the illustration, a layout the trade press used almost universally.
1895 - EXPOSITION DE LOCOMOTION AUTOMOBILE PARIS du 6 au 20 Juin 1895 GALERIE RAPP. A poster, dated 1895. Auteur(s): Clouet, E., dessinateur Imprimerie Kossuth & Cie, imprimeur Date de production: En 1895 Datation en siècle: 19e siècle Type(s) d'objet(s): Arts graphiques, Estampe Dénomination(s): Affiche Matériaux. Advertising in the 1890s carried the burden of introducing an unfamiliar machine to a sceptical public. The illustration flattens the perspective so the whole body length reads across the page.
1895 - CLOOC D340 the modern motor car. A printed advertisement, dated 1895. The Modern Motor Car - Book advertisement. In the 1890s the automobile advertisement was a technical announcement, printed alongside notices for bicycles and carriages. A dealership address is overprinted, showing how a national plate was adapted for local insertion.
1898 - Moteurs à gaz et à pétrole automobiles... Concessionnaires Alphonse Eldin.... A poster for GAZ, dated 1898. Sujet : Moteurs Publicité Transports divers Affiche Langue : français Éditeur : [s.n.] [Impr. Courmont...] ([Paris]). The price is quoted at the factory gate, leaving freight and duty to the buyer, which was standard practice.
1898 - Michelin Poster 1898. A poster, dated 1898. The first depiction of the Michelin Man making a toast. He is also known as Bibendum, possibly because of this poster. The marque is placed in a foreign or exotic setting, arguing for its reach rather than its engineering.
1898 - VAPORINE ESSENCE HOMOGENE POUR AUTOMOBILES, AFF1397. A poster for Premier, dated 1898. Auteur(s): Le Mouel, Eugène Louis (dit Masque) (Villedieu-les-Poêles, 24 03 1859 - Paris, 17 12 1934), dessinateur Imprimerie Chaix, imprimeur Date de production: En 1898 Datation en siècle: 19e siècle Type(s). In the 1890s the automobile advertisement was a technical announcement, printed alongside notices for bicycles and carriages. The advertisement carries no price at all, a choice that signalled the car was not being sold on cost.
1898 - Publicité Peugeot (1898). A printed advertisement for Peugeot, dated 1898. L'Almanach des Sports 1899 sous la direction de Maurice Leudet, librairie Paul Ollendorff, p.109. Advertising in the 1890s carried the burden of introducing an unfamiliar machine to a sceptical public. The copy opens with a question, which was less common than the declarative headline of the period.
1898 - Benz automobile advertisement, 1898, from Über Land und Meer, vol. 79, no. 15. A printed advertisement for Benz, carried in Über Land und Meer, dated 1898. Advertisement for Benz automobiles from the beginning of 1898. The automobile pictured is a Benz Vis-à-Vis model. The lettering of the headline is hand-drawn to match the illustration, which is why it does not repeat elsewhere.
1899-02 - Benz automobile advertisement, 1899, from Über Land und Meer, vol. 81, no. 19. A printed advertisement for Benz, carried in Über Land und Meer, dated 1899. Advertisement for Benz automobiles from early February 1899. The automobile pictured is a Benz Vis-à-Vis model. Two columns of body copy sit beneath the illustration, a layout the trade press used almost universally.
1899 - AUTOMOBILE CLUB DE FRANCE 2ème. EXPOSITION INTERNATIONALE d'AUTOMOBILES au. A poster, dated 1899. Auteur(s): Lefort-Juillerat, Henri, dessinateur Imprimerie J. Barreau, imprimeur Date de production: En 1899 Datation en siècle: 19e siècle Type(s) d'objet(s): Arts graphiques Dénomination(s): Affiche Matériaux. A slogan is set apart from the body copy, in the position an endline would later occupy.
1899 - Publicité Automobiles électriques Jenatzy 1899. A printed advertisement, dated 1899. Publicité Automobiles Jenatzy 1899 L'Almanach des Sports 1899 sous la direction de Maurice Leudet , librairie Paul Ollendorff, p.125. The motor trade in the 1890s advertised to a readership that had mostly never seen a car, so the copy explained the machine before it sold it. The wheels are drawn with visible spokes, a detail that dates the plate as much as the coachwork does.
1899 - Automobile Club de France. 2° Exposition internationale d'automobiles.. A brochure, dated 1899. In the 1890s the automobile advertisement was a technical announcement, printed alongside notices for bicycles and carriages. The plate carries the maker's address, the standard way of inviting a written enquiry.
1899 - Locomobile1899Advertisment800Locomobiles. A printed advertisement for Locomobile, dated 1899. 1899 advertisement for "Locomobile" automobile. The motor trade in the 1890s advertised to a readership that had mostly never seen a car, so the copy explained the machine before it sold it. The copy quotes a figure and then explains it, rather than leaving the number to work alone.
1899 - Opel Motorwagen Werbung 1899. A printed advertisement for Opel, dated 1899. 1899 Opel motorcar advertisement, depicting an older Lutzmann „Arrow 0“ (not actually made by Opel in this form). Advertising in the 1890s carried the burden of introducing an unfamiliar machine to a sceptical public. A slogan is set apart from the body copy, in the position an endline would later occupy.
1900 - Fiat-Automobile-Vintage-Poster-1900. A poster for Fiat, dated 1900. Fiat Automobile Vintage Car Poster Advertisement printed in the early 1900’s. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The page includes a small map or a route, selling the car by selling the journey.
1900 - Vêtements et accessoires pour l'automobile P-FG-ES-04676. A printed advertisement, dated 1900. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. A named model is given a personality rather than a specification, an approach that arrived slowly.
1900 - Affiche voor Spijker Auto. A poster, dated 1900. Affiche voor Spijker Auto, gedrukt door Emrik en Binger. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. The copy opens with a question, which was less common than the declarative headline of the period.
1900 - Personal estacion carhue. A printed advertisement, dated 1900. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The car is drawn from a low angle so that it fills the frame and reads as larger than it is.
1900 - Bianchi Quadriciclo 1900. A printed advertisement for De Dion-Bouton, dated 1900. Bianchi Tricilo with De Dion 2,25 HP (ca. 1900). The palette is limited to what the printing process of the day could hold in register.
1900 - Riker Motor Vehicle Co. ad 1900. A printed advertisement, dated 1900. Advertisement for Riker Electric Victoria motor vehicle 1900. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The car is rendered rather than photographed, which was still the cheaper and more controllable option.
1900 - Pub Peugeot-Le Chauffeur-1900. A newspaper advertisement for Peugeot, dated 1900. Publicité des Automobiles Peugeot dans le journal "Le Chauffeur" n°91 du 11 octobre 1900. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The page names a distributor network, which was itself an argument about the marque's reach.
1900 - The Dennis Car Advertisement. A handbill, dated 1900. Sales flyer (advertising material) dating from around 1900. Produced by Dennis Bros., London. The car occupies the lower half of the plate and the argument occupies the upper half.
1900 - Фрезе и К° Иллюстрированный вестник культуры 1900-1901 Вып 3. A printed advertisement, dated 1900. Иллюстрированный вестник культуры и торгово-промышленного прогресса России, Вып. 3, 1900-1901 г. The composition places people beside the machine to give it scale and a social setting.
1900 - Publicité des automobiles Mors, 1900. A magazine advertisement for Mors, dated 1900. Publicité des automobiles Mors, 1900. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The maker's name is set larger than the model name, which is how marque loyalty was built before badge engineering.
1901 - 1901 Steamobile logo from advertisement in Automobile Topics. A printed advertisement, dated 1901. 1901 Steamobile logo from advertisement in Automobile Topics. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The maker's name is set larger than the model name, which is how marque loyalty was built before badge engineering.
1901 - Columbia Automobiles "1901 Columbia Electric Phaeton" advertisement in Judge. A magazine advertisement, dated 1901. Columbia Automobiles "1901 Columbia Electric Phaeton" advertisement in Judge magazine on October 19, 1901. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The advertisement names the coachwork as well as the chassis, a distinction that mattered while the two were bought separately.
1901 - Automobiles Morisse. A printed advertisement, dated 1901. Advertisement for Morisse automobile company, Etampes, France. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. Type, image and price share the page in the proportions the trade press expected of a paid announcement.
1901 - 1901 Steamobile advertisement - Automobile Topics. A magazine advertisement, dated 1901. 1901 Steamobile advertisement in Automobile Topics. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. Model year, body style and price are all stated, which was the convention before the annual restyle made price a secondary argument.
1902 - Mobile and Ohio Railroad Dining Cars Advertisement 1902. A poster, dated 1902. Commercial poster for the Mobile and Ohio Railroad, Christmas 1902. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The composition is horizontal, built for a landscape spread rather than a single column.
1902 - Studebaker advertisement, 1902. A printed advertisement for Studebaker, dated 1902. 1902 Studebaker advertisement. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. A guarantee period is stated in figures, which was one of the few claims a buyer could hold the maker to.
1902 - American (1902 automobile). A printed advertisement, dated 1902. Scanned from a 1900s advertisement. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The advertisement names the coachwork as well as the chassis, a distinction that mattered while the two were bought separately.
1902 - 1902 Searchmont advertisement - Automobile Topics. A magazine advertisement, dated 1902. 1902 Searchmont advertisement - Automobile Topics Magazine. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. A dealer or agent name is set at the foot of the page, which is how national copy was localised before broadcast.
1902 - 1902 Fornier Searchmont advertisement - The Automobile Review. A printed advertisement, dated 1902. 1902 Fornier Searchmont advertisement - The Automobile Review. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The engine is described in detail and the body barely at all, the reverse of what later advertising would do.
1903 - J. Walter Thompson Advertisement 1903. An adverstisement for the J. Walter Thompson Company from 1903. J. Walter Thompson was among the agencies that built the American motor account system, in which one shop held one marque for a generation.
1903 - Ford1903. A printed advertisement for Ford, dated 1903. December, 1903 Ford advertisement. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. A row of small illustrations shows the range, which is how a maker with several models used one page.
1903 - Riding in a Franklin automobile through the woods in autumn. A brochure for Franklin, dated 1903. From the New York Public Library. NYPL catalog ID (B-number): b21161886. White space is used sparingly here, which is what makes the later Volkswagen work look so unusual against it.
1903 - The Advance of The Ford, 1903 advertisment. A printed advertisement for Ford, dated 1903. The Advance of The Ford, December 15, 1903 advertisment. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. Two columns of body copy sit beneath the illustration, a layout the trade press used almost universally.
1903 - Locomobile advertisement 12 hp (1903). A printed advertisement for Locomobile, dated 1903. Locomobile advertisement 12 hp (1903). Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The maker's name is set larger than the model name, which is how marque loyalty was built before badge engineering.
1903 - Oldsmobile Ad 1905. A printed advertisement for Oldsmobile, dated 1903. Oldsmobile advert. Contrasts the sedan chair of 1703 with the Oldsmobile of 1903. The advertisement names the coachwork as well as the chassis, a distinction that mattered while the two were bought separately.
1903 - 1915-09-02 motor-age 1915-09-02 28 10=pub carburateur Longuemare aux US 'En. A printed advertisement, carried in Motor Age, dated 1903. 1915-09-02 - Motor-Age: advertisement of the Longuemare carburettor in the US 'In 1903 Krebs played a joke on the automobile industry'. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. A closed body is shown, from the years when an enclosed car was still a premium option rather than the default.
1903 - 1903 U S Long Distance advertisement in The Automobile. A printed advertisement, dated 1903. 1903 U S Long Distance advertisement in The Automobile. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. The illustration wraps around the fold, meaning the original was a spread rather than a single page.
1903 - Studebaker wagon newspaper ad, 1903. A brochure for Studebaker, dated 1903. Studebaker wagon ad that appeared in Pine Bluff Daily Graphic. (Pine Bluff, Ark.) September 27, 1903. A landscape or a street stands behind the vehicle, supplying the promise of somewhere to drive it.
1903 - Columbia1903ElectricGasCenturyMagAd. A printed advertisement, dated 1903. 1903 advertisement for Columbia Automobile Company electric and gasoline powered vehicles. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The advertisement was placed in a trade paper, which means its reader was expected to resell rather than to drive.
1903 - Adler Motorwagen (1903). A newspaper advertisement for Adler, dated 1903. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The car occupies the lower half of the plate and the argument occupies the upper half.
1903-07 - 1903 Oldsmobile advertisement from the Detroit Medical Journal Volume III. A newspaper advertisement for Oldsmobile, dated 1903. 1903 Oldsmobile advertisement from the Detroit Medical Journal Volume III July 1903 page XIII. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. The car is shown alongside a horse or a carriage, making the comparison the reader was still making.
1904 - Opel-Katalog 1904. A brochure for Opel, dated 1904. Cover of 1904 Opel catalog (detail), Art Nouveau style. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The engine is described in detail and the body barely at all, the reverse of what later advertising would do.
1904 - Avec l'ouvrage "La voiture d'occasion" du Comte Mortimer Mégret, on achète. A poster, dated 1904. Sujet : Livres et lecture Publicité Édition Affiche Langue : français Éditeur : [s.n.] [impr. Chaix] ([Paris]). Children appear in the scene, placing the car in the family rather than in the garage.
1904 - The World almanac and encyclopedia (1904). A brochure for Oldsmobile, dated 1904. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. A coupon or a reply address appears at the foot, inviting the reader to write for a catalogue.
1904 - Oldsmobile 1904-0930. A printed advertisement for Oldsmobile, dated 1904. Advertisement for Oldsmobile. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. A dealer or agent name is set at the foot of the page, which is how national copy was localised before broadcast.
1904 - 1904 Alden Sampson Advertisement in The Automobile. A magazine advertisement, dated 1904. 1904 Alden Sampson Advertisement in The Automobile magazine. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. Children appear in the scene, placing the car in the family rather than in the garage.
1904 - 1904 Northern 6 HP Runabout. A printed advertisement, dated 1904. Northern 6 HP runabout (motor buggy) in Frank Leslie's Popular Monthly, January, 1904. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The price is quoted at the factory gate, leaving freight and duty to the buyer, which was standard practice.
1904 - That Decauville Car. A printed advertisement, carried in Motor Age, dated 1904. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. The page carries a guarantee or warranty clause, the era's answer to the reliability question.
1904 - Haynes-Apperson Ad. A printed advertisement for Apperson, dated 1904. Haynes Apperson Automobile Advertisement. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. A dealership address is overprinted, showing how a national plate was adapted for local insertion.
1904-07-16 - Die Woche 1904-07-16 S. III Rex-Simplex Motorwagen Nernst Briefe. A printed advertisement, dated 1904. Letters from Walther Nernst about the Rex-Simplex Motor car. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. The illustration is signed, which is uncommon and makes the commissioned artist identifiable.
1904-10-22 - Die Woche 1904-10-22 S. XIV Adler Fahrradwerke. A printed advertisement for Adler, dated 1904. Advertisement of Adler Fahrradwerke. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. A hand-lettered price panel sits in the corner, added at the plate stage rather than set in type.
1905 - Automobile calendar for 1906. A poster, dated 1905. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The plate carries a registration or a chassis number, suggesting it was drawn from a specific vehicle.
1905 - Railway and locomotive engineering - a practical journal of railway motive. A brochure for Moon, dated 1905. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The image shows the car at night under lamps, selling the lighting equipment as much as the vehicle.
1905 - Automobiles Orel. A printed advertisement, dated 1905. AUTOMOBILES "OREL" ARGENTEUIL S & O. Lithographie en couleurs. The illustration flattens the perspective so the whole body length reads across the page.
1905 - Pierce 1905 Great Arrow Suburban Ad. A brochure for Pierce-Arrow, dated 1905. Pierce-Arrow advertising was unusual in putting the car in the background rather than the foreground, a convention the company was already following by 1908. A brief technical table sits beside the illustration, giving bore, stroke and wheelbase.
1905 - Automobiles Eugène Brillié poster by Lochard. A poster, dated 1905. Automobiles Eugène Brillié 60 boulevard Pereire Paris , lithographic poster signed and printed by Félix Lochard, 36 rue des Ecluses St Martin. With a caricature of Georges Clemenceau. The advertisement names its printer or lithographer, which was normal on a commissioned poster.
1905 - Protecteur Néron, protector for pneumatic tires ... Elbeuf s-Seine - affiche. A poster, dated 1905. Sujet : Automobiles Pneus Publicité Transports divers Affiche Éditeur : [s.n.] Imp. P. The body copy is set in a smaller face than the modern eye expects, because readers of the period read advertising closely.
1905 - 1905 - Berwin Auto Company - 24 Jun MC - Allentown PA. A newspaper advertisement, dated 1905. Berwin Auto Company - 24 Jun MC - Allentown PA. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The copy opens with a question, which was less common than the declarative headline of the period.
1905 - Ford 1905 Product Line. A brochure for Ford, dated 1905. Advertising insert for Ford's 1905 Product Line. Text as follows, "THE BIG 4 OF THE FORD 1905 LINE. The typography mixes three or four faces on one page, which was normal jobbing practice and not a design failure.
1905 - 1905 Northern Ad. A printed advertisement, dated 1905. 1905 Northern Automobile Ad. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. The wheels are drawn with visible spokes, a detail that dates the plate as much as the coachwork does.
1905 - Publicité Michelin au Circuit des Ardennes 1905 (pilote Hémery, le futur. A printed advertisement, dated 1905. Publicité Michelin au Circuit des Ardennes 1905 (pilote Hémery, le futur vainqueur) - La Vie au Grand Air du11 août 1905, p.3. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. The advertisement was placed in a trade paper, which means its reader was expected to resell rather than to drive.
1905 - Cooperation between Adler and Clément-Bayard. A printed advertisement for Adler, dated 1905. Cooperation between Adler and Clément-Bayard. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. The advertisement quotes a customer or an owner, the testimonial form Packard made its own.
1905 - Lozier-auto 1905 ad. A printed advertisement for Lozier, dated 1905. Lozier Motor Co. - New York City - 1905. The copy quotes a figure and then explains it, rather than leaving the number to work alone.
1905 - C. H. Evans & Sons of Hudson, New York 1905 advertisement for Evan's India. A printed advertisement for Hudson, dated 1905. C. H. A full page was bought here, which in the period press was a substantial commitment by a small manufacturer.
1905 - 1905 Ford Advertisement. A brochure for Ford, carried in Motor Age, dated 1905. "The BIG FOUR of the FORD LINE THE POPULARITY OF OUR CARS has created a demand for a complete line of Ford Models from which every users individual requirements can be satisfied. Get a Ford DEMONSTRATION of pow. The page includes a small map or a route, selling the car by selling the journey.
1906-01-14 - Ford Motor Co. Advertisement (The Sun, 1906-01-14, Third Section, Page 13). A printed advertisement for Ford, dated 1906. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. The plate carries the maker's address, the standard way of inviting a written enquiry.
1906 - Circuito di Brescia Organizzato dall' Automobile Club d'Italia 2 Settembre. A printed advertisement, dated 1906. Objecttype: Affiches Maker: ontwerpers: Leopoldo Metlicovitz Datum: 1906 Beschrijving Circuito di Brescia / Organizzato dall' Automobile Club d'Italia / 2 Settembre 1906 / Coppa Florio / Coppa conte di Salemi /. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. A hand-lettered price panel sits in the corner, added at the plate stage rather than set in type.
1906 - 1906 Ford Model F. A brochure for Ford, dated 1906. Original advertising brochure for 1906 Ford Model F. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. A slogan is set apart from the body copy, in the position an endline would later occupy.
1906 - REO Motor Ad 1906. A newspaper advertisement for Reo, dated 1906. REO Motor Car Company newspaper advertisement from January, 1906. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. The advertisement quotes a customer or an owner, the testimonial form Packard made its own.
1906 - 1907 Great Smith advertisement in 1906 Motor Way. A printed advertisement, dated 1906. 1907 Great Smith advertisement in 1906 Motor Way. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. A slogan is set apart from the body copy, in the position an endline would later occupy.
1906 - Oldsmobile 1906-0210. A printed advertisement for Oldsmobile, dated 1906. Amos Pierce Automobile Company - Advertisement for Oldsmobile. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. Detail is concentrated on the front of the car, where the marque's identity was carried before badging was standardised.
1906 - 1906 Windsor advertisement in Motor Way. A magazine advertisement, dated 1906. 1906 Windsor advertisement in Motor Way magazine. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. The price is quoted at the factory gate, leaving freight and duty to the buyer, which was standard practice.
1906 - Premier-auto 1906 ad. A printed advertisement for Premier, dated 1906. Premier Motor Mfg. Company - Indianapolis, Indiana - 1906. A dealership address is overprinted, showing how a national plate was adapted for local insertion.
1906 - James & Browne car advertisement circa late 1906. A printed advertisement, dated 1906. James & Browne car advertisement circa late 1906. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The page names a distributor network, which was itself an argument about the marque's reach.
1906 - 1906 Pope-Waverley Electric Stanhope. A printed advertisement, dated 1906. 1906 Pope-Waverley Electric Stanhope. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. The page is dominated by white ground, which in this period signalled expense rather than restraint.
1906 - Mitchell-autos 1906. A printed advertisement for Mitchell, dated 1906. Mitchell Motor Car Company advertisement. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. A woman is shown at the wheel, which manufacturers used to argue that the car was easy to operate.
1906 - 1906 Cadillac ad. A printed advertisement for Cadillac, dated 1906. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The car is shown alongside a horse or a carriage, making the comparison the reader was still making.
1906-09 - 1906 Pierce Great Arrow Suburban. A printed advertisement for Pierce-Arrow, dated 1906. 1906 Pierce Great Arrow Suburban advertisement in American Homes and Gardens, September 1906. Pierce-Arrow advertising was unusual in putting the car in the background rather than the foreground, a convention the company was already following by 1908. The border and the ruled panel are typesetting conventions of the period rather than design decisions.
1907 - Akseli Gallen-Kallela - Bil-Bol, Poster for an Automobile Retailer. A poster, dated 1907. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The border and the ruled panel are typesetting conventions of the period rather than design decisions.
1907 - List of premiums and rules and regulations of the North Carolina State Fair.. A brochure for Standard, dated 1907. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The car occupies the lower half of the plate and the argument occupies the upper half.
1907 - Woods Motor Vehicle Company advertisement (1907). A printed advertisement, dated 1907. Woods Motor Vehicle Company advertisement (1907). The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. The advertisement names its printer or lithographer, which was normal on a commissioned poster.
1907 - Stearns Automobile (1907) (ADVERT 487). A printed advertisement for Stearns, dated 1907. In 1898, 18 year-old Frank B. Stearns established the F.B. The copy opens with a question, which was less common than the declarative headline of the period.
1907 - Aerocar (1907) (ADVERT 485). A printed advertisement for Standard, dated 1907. In 1905, entrepreneur Alexander Malcolmson formed the Aerocar Motor Company. He was forced to sell his holdings in the Ford Motor Company in 1906, because the Aerocar competed directly with Ford's Model K. The page carries a guarantee or warranty clause, the era's answer to the reliability question.
1907 - Werbung Adlerwerke Frankfurt 1907. A printed advertisement for Adler, dated 1907. Werbeanzeige der Frankfurter Adlerwerke. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The lettering of the headline is hand-drawn to match the illustration, which is why it does not repeat elsewhere.
1907 - She trieds to learn the auto - Copyright 1907 by Tom M. Phillips.. A printed advertisement, dated 1907. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. The marque's script logotype is reproduced at the foot, the era's version of a brand signature.
1907 - National-advertisement 1907. A printed advertisement, dated 1907. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The plate carries a registration or a chassis number, suggesting it was drawn from a specific vehicle.
1907 - Kansas City Motor Car Company advertisement (1907) 3 to truck. A printed advertisement, dated 1907. Operation & maintenance v.2 1907. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. A woman is shown at the wheel, which manufacturers used to argue that the car was easy to operate.
1907 - Phänomobil-1907. A printed advertisement, dated 1907. Phänomen / Phänomobil (D), Fabrikant Gustav Hiller Maschinenfabrik Zittau. Verkoop advertentie van Leeuwen & van Schaak, 's-Gravenhage. The advertisement names its printer or lithographer, which was normal on a commissioned poster.
1907 - 1907 Brewster Brougham on Renault Chassis. A printed advertisement for Renault, dated 1907. 1907 Brewster Brougham on Renault Chassis. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. The advertisement occupies a right-hand page, the position media buyers paid a premium for.
1907 - Cadillac 1907 Advertisement. A printed advertisement for Cadillac, dated 1907. An 1907 ad for Model M, K, G, and H vehicles. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The advertisement names a specific body builder, from the years when chassis and coachwork were separate purchases.
1907 - IAA Berlin 1907 NAMAG. A printed advertisement, dated 1907. Bild des NAMAG Ausstellungsbereiche auf der IAA Berlin 1907. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. A row of small illustrations shows the range, which is how a maker with several models used one page.
1907 - Franklin Automobiles (1907) (ADVERT 486). A printed advertisement for Franklin, dated 1907. In 1902, Herbert H. Franklin and engineer John Wilkinson developed the first Franklin automobile. The advertisement addresses the owner-driver rather than the chauffeur, a distinction that mattered before the 1920s.
1907 - NAW Colibri 7 PS 2 cyl. 1907. A printed advertisement, dated 1907. NAMAG Colobri 7 PS 2 Zylinder-Motor, 1910. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The advertisement sells a chassis alone, addressed to buyers who would commission their own bodywork.
1907 - Werbeanzeige der Stoewer-Schreibmaschine mit Unternehmendaten (1907). A printed advertisement for Stoewer, dated 1907. Werbeanzeige der Stoewer-Schreibmaschine mit Unternehmendaten der Bernhard Stoewer AG, Stettin. Was die Ansicht darstellt, ist nicht bekannt, auf jeden Fall hat sie mit Stettin nichts zu tun. A dealership address is overprinted, showing how a national plate was adapted for local insertion.
1908 - Mercedes.affiche. A poster for Mercedes-Benz, dated 1908. Poster for a Mercedes double phaeton; Daimler Motoren-Gesellschaft, Stuttgart-Untertürkheim; about 1908; private collection. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The illustration wraps around the fold, meaning the original was a spread rather than a single page.
1908 - Advertisement of the American Branch Maja Co 01. A printed advertisement, dated 1908. Advertisement of the American Branch Maja Co. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The advertisement sells a chassis alone, addressed to buyers who would commission their own bodywork.
1908 - Pierce Arrow Six advertisement (1908). A printed advertisement for Pierce-Arrow, dated 1908. Pierce Arrow Six advertisement (1908). Pierce-Arrow advertising was unusual in putting the car in the background rather than the foreground, a convention the company was already following by 1908. The copy quotes a figure and then explains it, rather than leaving the number to work alone.
1908 - 1908 Simplex Model 50 - P & S NY advertisement in Automobile Topics. A printed advertisement for Singer, dated 1908. 1908 Simplex Model 50 - Palmer & Singer NY advertisement in Automobile Topics. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The layout puts the model name in a banner across the top, the format the annual announcement used.
1908 - Ads in Avtomobil Magazine 1908 03. A magazine advertisement, dated 1908. Реклама Phänomobil в журнале Автомобиль за 1908 год. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. A hand-lettered price panel sits in the corner, added at the plate stage rather than set in type.
1908 - Pierce Arrow advertisement (1908). A printed advertisement for Pierce-Arrow, dated 1908. Pierce Arrow advertisement (1908). Pierce-Arrow advertising was unusual in putting the car in the background rather than the foreground, a convention the company was already following by 1908. The advertisement lists the number of dealers or agents, a proxy for the buyer's chance of getting a repair.
1908 - Plymouth Fur Company, Minneapolis, Minn., 1908 advertisement. A printed advertisement for Plymouth, dated 1908. Plymouth Fur Company, Minneapolis, Minn., 1908. . The advertisement was placed in a trade paper, which means its reader was expected to resell rather than to drive.
1908 - 1908 Reliable Dayton ad in Motor Age. A magazine advertisement, carried in Motor Age, dated 1908. 1908 Reliable Dayton advertisement in Motor Age magazine. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The headline does the selling and the body copy supplies the evidence, a structure that outlasted the format.
1908 - 1908 Stoddard-Dayton advertisement in Motor Field magazine. A magazine advertisement, dated 1908. 1908 Stoddard-Dayton advertisement in Motor Field magazine. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The wheels are drawn with visible spokes, a detail that dates the plate as much as the coachwork does.
1908 - 100-Mile Fritchle Electric Automobile (1908) (ADVERT 104). A printed advertisement for SEAT, dated 1908. Pictured is the Model A Victoria Phaeton. After receiving a patent for a lead-acid battery in 1903, Oliver Parker Fritchle established the Fritchle Electric Storage Battery Company in Denver, Colorado. The price is quoted at the factory gate, leaving freight and duty to the buyer, which was standard practice.
1908 - 1908 Ford Model T. A magazine advertisement for Ford, carried in Life, dated 1908. Depiction of 1908 Ford Model T Touring car, from Ford's full-page advertisement of the first Model T in the Oct. 1, 1908 issue of Life magazine, volume 52, page 365. The layout puts the model name in a banner across the top, the format the annual announcement used.
1909 - Rambler Model Forty-Four, 1909. A brochure for Rambler, dated 1909. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The setting is a road rather than a showroom, which was the industry's standard argument that the machine actually worked.
1909 - Indianapolis Motor Speedway 1909 poster. A poster, dated 1909. "Indianapolis Motor Speedway, greatest race course in the world." Black and white print of chromolithograph poster, 70.3 x 52.8 cm (sheet). In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. A landscape or a street stands behind the vehicle, supplying the promise of somewhere to drive it.
1909 - The Architect and engineer of California and the Pacific Coast (1909). A brochure for Morris, dated 1909. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. The car is shown alongside a horse or a carriage, making the comparison the reader was still making.
1909 - Packard "Thirty" 1909. A brochure for Packard, dated 1909. Packard's line "Ask the Man Who Owns One" is credited by Wikipedia to company president James Alvan Macauley, though the popular retelling gives it to James Ward Packard. The setting is a road rather than a showroom, which was the industry's standard argument that the machine actually worked.
1909 - Winton Six, 1909. A brochure for Winton, dated 1909. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The maker's name is set larger than the model name, which is how marque loyalty was built before badge engineering.
1909 - Indianapolis Motor Speedway 1909 poster (color). A poster, dated 1909. "Indianapolis Motor Speedway, greatest race course in the world." Color print of chromolithograph poster, 70.3 x 52.8 cm (sheet). Bibliographic information on Library of Congress site: TITLE: Indianapolis Motor. The composition is horizontal, built for a landscape spread rather than a single column.
1909 - Jewel 40 touring car (1909). A printed advertisement, dated 1909. 1909 Jewel 40 touring made by the Forest City Motor Co. of Massillon, Oh. A dealer or agent name is set at the foot of the page, which is how national copy was localised before broadcast.
1909 - Lincoln centennial number (1909). A brochure for Lincoln, dated 1909. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The car is rendered rather than photographed, which was still the cheaper and more controllable option.
1909 - Hudson's dictionary of Minneapolis and vicinity; a handbook for strangers and. A brochure for Hudson, dated 1909. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. A full page was bought here, which in the period press was a substantial commitment by a small manufacturer.
1909 - The Pearce Arrow, by Adolph Treidler, 1909. A brochure for Pierce-Arrow, dated 1909. Pierce-Arrow advertising was unusual in putting the car in the background rather than the foreground, a convention the company was already following by 1908. Children appear in the scene, placing the car in the family rather than in the garage.
1909 - 1909 - Lawfer Automobile Company Newspaper Ad Allentown PA. A newspaper advertisement, dated 1909. Lawfer Automobile Company Newspaper Ad Allentown PA. The trade press of the 1900s carried page after page of these announcements, aimed at dealers and agents as much as at buyers. The advertisement was placed in a trade paper, which means its reader was expected to resell rather than to drive.
1909 - 100-Mile Fritchle Electric Automobile (1909) (ADVERT 109). A printed advertisement for SEAT, dated 1909. Pictured is the Model A Victoria Phaeton. After receiving a patent for a lead-acid battery in 1903, Oliver Parker Fritchle established the Fritchle Electric Storage Battery Company in Denver, Colorado. The image is a photograph rather than a drawing, which by this date was becoming the cheaper option.
1909 - Acme Motor Car Co (Reading PA) advertisement with 'Sextuplet' Type XX Touring. A printed advertisement, dated 1909. 1909 Acme Motor Car Co (Reading PA) advertisement showing the 50 HP 'Sextuplet' Type XX touring with 6 cylinder engine. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The wheels are drawn with visible spokes, a detail that dates the plate as much as the coachwork does.
1909 - 1909 Ford Souvenir Booklet back cover - Model T Touring Car - left side. A printed advertisement for Ford, dated 1909. 1909 Ford Model T Touring Car, with optional folding top and headlamps, as shown on the back cover of a 1909 Ford souvenir booklet. Ford's Model T advertising ran against a falling price rather than a rising specification, an argument no other manufacturer of the period could make. A hand-lettered price panel sits in the corner, added at the plate stage rather than set in type.
1909 - Horseless age-ad. A printed advertisement, carried in the Horseless Age, dated 1909. Advertisement for "The Only Invincible Schacht" automobile, already obsolete when the ad ran in 1909. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The composition leaves the background almost empty, throwing all the attention onto the body line.
1909 - Werbeanzeige für Benz Automobile, 1909. A printed advertisement for Benz, dated 1909. Werbeanzeige für Benz Automobile, 1909. Advertising in the first decade of the century led on specification: horsepower, cylinders, wheelbase and price, set in dense type. Children appear in the scene, placing the car in the family rather than in the garage.
1909 - Model "O" Five-Passenger Car (1909) (ADVERT 102). A printed advertisement for Haynes, dated 1909. The White Motor Company produced steam powered cars from 1906-1918 in Cleveland, Ohio. This was only one of their manufacturing pursuits. A full page was bought here, which in the period press was a substantial commitment by a small manufacturer.
1909 - International Auto Buggy (1909) (ADVERT 374). A printed advertisement, dated 1909. In 1907, the International Harvester Company of America (Chicago) started producing International Auto Buggies. Geographic coverage: United States Subjects (LCTGM): Automobiles; Automobile dealerships United St. The car is shown alongside a horse or a carriage, making the comparison the reader was still making.
1909 - 1909 Ford Souvenir Booklet front cover - Model T Touring Car - right side. A printed advertisement for Ford, dated 1909. 1909 Ford Model T Touring Car, with optional folding top and headlamps, as shown on the front cover of a 1909 Ford souvenir booklet. Ford's Model T advertising ran against a falling price rather than a rising specification, an argument no other manufacturer of the period could make. The typography mixes three or four faces on one page, which was normal jobbing practice and not a design failure.
1909 - 1909 - Berwin Auto Company Newspaper Ad Allentown PA. A newspaper advertisement, dated 1909. Berwin Auto Company Newspaper Ad Allentown PA. Before 1910 the motor advertisement was mostly an engineering prospectus, with the price stated plainly and the machine described part by part. The image shows the car at night under lamps, selling the lighting equipment as much as the vehicle.
1909 - 1909 Standard Six Advertisement - Automobile Trade Journal. A newspaper advertisement for Standard, carried in the Automobile Trade Journal, dated 1909. 1909 Standard Six Advertisement - Automobile Trade Journal. In the 1900s a car advertisement had to establish that the vehicle would start, run and finish the journey. The image is monochrome, and colour on this page would have doubled or trebled the cost of the insertion.
1909 - 1909 FORD-T=publicité avec l'acier au vanadium. A printed advertisement for Ford, dated 1909. 1909 - FORD-T: advertisement with vanadium steel. Henry FORD knew vanadium steel on a Panhard & Levassor racing car designed by A. The marque is placed in a foreign or exotic setting, arguing for its reach rather than its engineering.
1910 - 1910 - Wink Motor Company - 24 May Leader - Allentown PA. A newspaper advertisement, dated 1910. Wink Motor Company - 24 May Leader - Allentown PA. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The copy addresses the reader directly, a habit that arrived on the motor page from mail order.
1910 - Affiche-torrilhon 4052057. A poster, dated 1910. Ancienne publicite pour les produits Torrilhon. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The typography mixes three or four faces on one page, which was normal jobbing practice and not a design failure.
1910 - Columbia automobile advertisement in Life (magazine) cover on March 24, 1910. A magazine advertisement, dated 1910. Columbia automobile advertisement in Life (magazine) cover on March 24, 1910. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. Detail is concentrated on the front of the car, where the marque's identity was carried before badging was standardised.
1910 - Hudson advertisement (1910). A printed advertisement for Hudson, dated 1910. Hudson advertisement (1910). The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The image is a three-quarter front view, the angle that shows length and grille together and became the default.
1910 - Locomobile1911ScribnersDec1910ad. A printed advertisement for Locomobile, carried in Scribner's, dated 1910. Ad for 1911 Locomobile automobile. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The layout puts the model name in a banner across the top, the format the annual announcement used.
1910 - Maxwell-Briscoe Motor ad 1910. A newspaper advertisement for Maxwell, dated 1910. Maxwell-Briscoe Motor newspaper advertisement. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. Text runs around the illustration rather than beneath it, a layout that took more compositor time.
1910 - Süddeutsche Automobil-Fabrik Gaggenau advertisement (1910). A printed advertisement, dated 1910. Süddeutsche Automobil-Fabrik Gaggenau advertisement (1910). By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The marque is placed in a foreign or exotic setting, arguing for its reach rather than its engineering.
1910 - Cadillac Model Thirty (1910) (ADVERT 110). A printed advertisement for Cadillac, dated 1910. In 1908, Cadillac introduced the Model Thirty to consumers at a lower basic price ($1400) than its Model G ($2000). It offered three versions of the Model Thirty: a 5-passenger touring car, a 4-passenger demi-t. The car occupies the lower half of the plate and the argument occupies the upper half.
1910 - Maxwell Model G advertisement in Life (magazine) on June 23, 1910. A magazine advertisement for Maxwell, dated 1910. Maxwell Model G advertisement in Life (magazine) on June 23, 1910. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. A coupon or a reply address appears at the foot, inviting the reader to write for a catalogue.
1910 - Klaxon automobile horn advertisement in Life (magazine) on January 20, 1910. A magazine advertisement, dated 1910. Klaxon automobile horn advertisement in Life (magazine) on January 20, 1910. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The setting is domestic rather than mechanical, placing the car among the household's other possessions.
1910 - 1910 Pierce-Racine Horseless Age Magazine Ad. A magazine advertisement for Pierce-Arrow, carried in the Horseless Age, dated 1910. 1910 Pierce-Racine advertisement in Horseless Age Magazine. Pierce-Arrow advertising was unusual in putting the car in the background rather than the foreground, a convention the company was already following by 1908. A named model is given a personality rather than a specification, an approach that arrived slowly.
1910 - The Franklin, graceful in every line (1910). A printed advertisement for Franklin, dated 1910. A Franklin automobile, from a 1910 advertisement. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The advertisement was placed in a general-interest magazine rather than a motoring one, aiming past the enthusiast.
1910 - Cadillac Model Thirty (1910) (ADVERT 108). A printed advertisement for Cadillac, dated 1910. In 1908, Cadillac introduced the Model Thirty to consumers at a lower basic price ($1400) than its Model G ($2000). It offered three versions of the Model Thirty: a 5-passenger touring car, a 4-passenger demi-t. The page names a distributor network, which was itself an argument about the marque's reach.
1910 - 1910 Great Smith Cars advertisement detail from Motor Age. A printed advertisement, carried in Motor Age, dated 1910. 1910 Great Smith Cars advertisement detail from Motor Age. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. A brief technical table sits beside the illustration, giving bore, stroke and wheelbase.
1911 - 1911 Unic Touring Car-02. A printed advertisement for Unic, dated 1911. 1911 advertisement for the Unic cars (drawing by Daniel de Losques (fr) ). The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The lettering is drawn rather than set, which was normal for a commissioned poster.
1911 - 1911 Hans Rudi Erdt Werbe-Plakat für Opel, Friedrich C. Wagener, Grupenstraße. A poster for Opel, dated 1911. 1911 von dem Künstler und Grafiker Hans Rudi Erdt geschaffenes Plakat für das Opel-Automobil, hier mit den Zusatz „Friedr.C. Wagener, Grupenstr. The page is bordered by a rule, which is how the printer separated paid matter from editorial.
1911 - 1911 Pilot advertisement in Motor Age. A magazine advertisement, carried in Motor Age, dated 1911. 1911 Pilot advertisement in Motor Age Magazine. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The car is drawn from a low angle so that it fills the frame and reads as larger than it is.
1911 - Clifton Marine Engines 1911 Power Boating Ad. A printed advertisement, dated 1911. Ad from Clifton Motor Works, a division of Carlisle & Finch. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The advertisement quotes a customer or an owner, the testimonial form Packard made its own.
1911 - 1911 - Dietrich Motor Car Company Newspaper Ad Allentown PA. A newspaper advertisement, dated 1911. Dietrich Motor Car Company Newspaper Ad Allentown PA. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. A landscape or a street stands behind the vehicle, supplying the promise of somewhere to drive it.
1911 - 1911 Motor Bob Advertisement. A printed advertisement, dated 1911. 1911 Motor Bob Advertisement. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The typography mixes three or four faces on one page, which was normal jobbing practice and not a design failure.
1911 - 1911 Babcock Electric Model 12 Roadster. A printed advertisement, dated 1911. 1911 Babcock Electric Model 12 Roadster. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. A row of small illustrations shows the range, which is how a maker with several models used one page.
1912-01 - PierceArrow1912JanFineArts. A newspaper advertisement for Pierce-Arrow, dated 1912. Advertisement for Pierce-Arrow automobile, January 1912. Pierce-Arrow advertising was unusual in putting the car in the background rather than the foreground, a convention the company was already following by 1908. The composition leaves the background almost empty, throwing all the attention onto the body line.
1912-05 - Roberts Motor Co. at the May 1912 NY Air Show - Ad. A printed advertisement, dated 1912. Roberts Motor Co. advertisement with inserted picture of their booth at the May 1912 New York Air Show. A guarantee period is stated in figures, which was one of the few claims a buyer could hold the maker to.
1912 - Au delà des Pyrénées - Renault - btv1b10568776w. A printed advertisement for Renault, dated 1912. Sujet : Automobiles Publicité Renault Publicité Appartient à l’ensemble documentaire : PrnS001 Langue : sans contenu linguistique Éditeur : (1822). Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The page is bordered by a rule, which is how the printer separated paid matter from editorial.
1912 - Josef Rudolf Witzel - Audi Automobilwerke Zwickau, 1912. A printed advertisement for Audi, dated 1912. Josef Rudolf Witzel - Audi Automobilwerke Zwickau, lithograph in colours, 1912, printed by G. Schuh & Cie., München, 36 x 49 in. The advertisement addresses the owner-driver rather than the chauffeur, a distinction that mattered before the 1920s.
1912 - Le coup de la semelle Michelin. A brochure, dated 1912. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The page names a distributor network, which was itself an argument about the marque's reach.
1912 - Le coup de la semelle Michelin. Bibendum affiche, O'Galop. A brochure, dated 1912. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The image is a three-quarter front view, the angle that shows length and grille together and became the default.
1912 - 1912 Delahaye advertisement. A printed advertisement for Delahaye, dated 1912. Image of an advertisement for a French brand of vehicles -Delahaye. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The composition places people beside the machine to give it scale and a social setting.
1912 - 1912 Niagara Motor Bob. A printed advertisement, dated 1912. 1912 Niagara Motor Bob Advertisement. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The body copy is set in a smaller face than the modern eye expects, because readers of the period read advertising closely.
1912 - 1912 Multiplex-Automobile Brochure. A brochure, dated 1912. 1912 Multiplex Automobile Brochure Touring Ca. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The rendering exaggerates the length of the bonnet, a proportion the finished car did not have.
1912 - 1912 Pilot 40 in Roots Motor Digest. A printed advertisement, dated 1912. 1912 Pilot 40 in Roots Motor Digest. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. A row of small illustrations shows the range, which is how a maker with several models used one page.
1912 - A Convenience while Automobiling (1912 telephone ad). A printed advertisement, dated 1912. This 1912 advertisement indicates how useful it would be to have a telephone. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The advertisement addresses the owner-driver rather than the chauffeur, a distinction that mattered before the 1920s.
1913 - The Pearce Arrow, by Adolph Treidler, 1913. A printed advertisement, dated 1913. The Pearce Arrow, by Adolph Treidler , 1913. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. A competition or endurance result is cited, which was the era's substitute for independent testing.
1913 - Christian herald (1913). A brochure for Standard, dated 1913. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. Passengers are shown dressed for travel, in the coats and goggles an open car of the period required.
1913 - Transport advertisment, Napier, 1913. Wellcome L0000765. A printed advertisement, dated 1913. Transport advertisment, Napier. General Collections Keywords: medical transport. The car is rendered rather than photographed, which was still the cheaper and more controllable option.
1913 - Nunc est Bibendum A votre santé. Le pneu Michelin boit l'obstacle affiche,. A brochure, dated 1913. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. Text runs around the illustration rather than beneath it, a layout that took more compositor time.
1913 - Renault Ambulance advertisment, 1913. Wellcome L0000763. A printed advertisement for Renault, dated 1913. Renault ambulance advertisment, 1913. General Collections Keywords: Ambulance; Ambulances. The page includes a small map or a route, selling the car by selling the journey.
1913 - 1913 - V H Steckel Automobile company Newspaper Ad Allentown PA. A newspaper advertisement, dated 1913. V H Steckel Automobile company Newspaper Ad Allentown PA. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The car is shown with its hood down, the configuration manufacturers preferred for photographs and drawings alike.
1913 - Pierce-Arrow 1913. A printed advertisement for Pierce-Arrow, dated 1913. Pierce-Arrow car from a 1913 advertisement. Pierce-Arrow advertising was unusual in putting the car in the background rather than the foreground, a convention the company was already following by 1908. The composition places people beside the machine to give it scale and a social setting.
1913 - 1913 American Tourist Type 34-A Touring Car. A printed advertisement, dated 1913. 1913 American Tourist Type 34-A Touring Car. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The typeface is a serif face at a size chosen for a magazine held at arm's length.
1913 - 1913 - A K Auto Supply - Trade Card - Allentown PA. A trade card, dated 1913. A K Auto Supply - Trade Card - Allentown PA. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The advertisement sells a chassis alone, addressed to buyers who would commission their own bodywork.
1913 - K.A.N. automobiles advertisement (Auto magazine, 1913). A magazine advertisement, dated 1913. K.A.N. automobiles advertisement (Auto magazine, 1913). The copy compares the car to a competitor without naming it, a convention that survived into the television era.
1913-10 - Zerolene-Motoring Magazine-1913-024. A magazine advertisement, dated 1913. Motoring Magazine and Motor Life October 1913. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The advertisement names the coachwork as well as the chassis, a distinction that mattered while the two were bought separately.
1913-10 - Fisk-Motoring Magazine-1913-005. A magazine advertisement, dated 1913. Motoring Magazine and Motor Life October 1913. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The advertisement lists the number of dealers or agents, a proxy for the buyer's chance of getting a repair.
1914 - O. De Rycker, affiche Colonial fietsbanden, rubberfabriek De Schamphelaere. A poster, dated 1914. O. De Rycker, poster for Colonial tyres, made by rubber factory De Schamphelaere (collection MIAT, Gent). The layout gives the headline the top of the page and pushes the specification into a column beneath it.
1914 - C'est un bolide. non c'est la voiture Diatto gagnante de la Coupe de tourisme. A poster, dated 1914. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The rendering exaggerates the length of the bonnet, a proportion the finished car did not have.
1914 - Reo motor car 1914 ad. A printed advertisement for Reo, dated 1914. Advertisement for the "Reo the Fifth", a model produced by the REO Motor Car Company. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The illustration flattens the perspective so the whole body length reads across the page.
1914 - 1914 Speedwell Motor Age advertisement. A printed advertisement, carried in Motor Age, dated 1914. 1914 Speedwell advertisement in Motor Age. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The car is shown with luggage strapped to the rear, arguing for it as a touring machine.
1914 - Knipperdolling Dürkoppwerke 1914. A printed advertisement, dated 1914. Werbung für den Knipperdolling, Dürkoppwerke 1914. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The copy addresses the reader directly, a habit that arrived on the motor page from mail order.
1914 - 1917-06-27 LA ESFERA P04. A printed advertisement for Ford, dated 1914. Anuncio de los coches Ford, por parte de una empresa de Levallois-Perret (Seine, Francia). Ford's Model T advertising ran against a falling price rather than a rising specification, an argument no other manufacturer of the period could make. Shadow beneath the car is minimal, which keeps the body line clean and is a tell of commercial illustration.
1914 - Dorris touring car, five or seven passenger. From advertisement, 1914. A printed advertisement, dated 1914. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The setting is domestic rather than mechanical, placing the car among the household's other possessions.
1914 - Oldsmobile-Six 1914 Model 54. A printed advertisement for Oldsmobile, dated 1914. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The advertisement was placed in a general-interest magazine rather than a motoring one, aiming past the enthusiast.
1915-02 - Motoring Magazine-1915-060. A magazine advertisement, dated 1915. Motoring Magazine and Motor Life February 1915. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. Colour was expensive on the motor page, and where it appears it was bought deliberately.
1915 - PierceArrowAdArtPenfield. A printed advertisement for Pierce-Arrow, dated 1915. Advertisement art work by Edward Penfield for Pierce Arrow automobiles showing man talking to three women and a man in car. Pierce-Arrow advertising was unusual in putting the car in the background rather than the foreground, a convention the company was already following by 1908. The composition is vertical, built for a single magazine page rather than a spread.
1915 - Guenther-Methudy Sales Company selling Ajax Tires and Texaco gasoline. A enamel sign, dated 1915. Horizontal, black and white photograph showing advertising for Ajax Tires at a Texaco gas station. Driveways wrap around both sides of a two-story building. The typeface is a serif face at a size chosen for a magazine held at arm's length.
1915 - L'Illustration No 3789 16 Octobre 1915 Annonces 5. A printed advertisement, carried in L'Illustration, dated 1915. L'Illustration No 3789 16 Octobre 1915 Annonces 5. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The image shows the car at night under lamps, selling the lighting equipment as much as the vehicle.
1915 - No 3793, 13 Novembre 1915, Annonces 5. A printed advertisement, carried in L'Illustration, dated 1915. Scan of L'ILLUSTRATION No 3793 13 Novembre 1915. Annonces 5. A guarantee period is stated in figures, which was one of the few claims a buyer could hold the maker to.
1915 - Buick advertisement, 1916. A printed advertisement for Buick, dated 1915. Advertisement for 1916 Buick by dealer Howard Automobile Co. , Van Ness at California, San Francisco. The advertisement addresses the owner-driver rather than the chauffeur, a distinction that mattered before the 1920s.
1915 - Krebs Commercial Car Company advertisement (1915). A printed advertisement, dated 1915. Krebs Commercial Car Company advertisement (1915). By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The plate shows the car in three-quarter rear view, an angle used far less often than the front.
1915 - 1915 - Seip Motor Car Company Newspaper Ad Allentown PA. A newspaper advertisement, dated 1915. Seip Motor Car Company Newspaper Ad Allentown PA. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The copy compares the car to a competitor without naming it, a convention that survived into the television era.
1915 - Hudson Super Six advertisement. A printed advertisement for Hudson, dated 1915. Advertisement for Hudson Super Six automobile. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The setting is a road rather than a showroom, which was the industry's standard argument that the machine actually worked.
1915 - Madrid 210. A printed advertisement, dated 1915. Postal de la Plaza de Cibeles y un tramo de la Calle de Alcalá, con gente y tranvías (uno de ellos con publicidad de los neumáticos Dunlop). Madrid. The page carries a guarantee or warranty clause, the era's answer to the reliability question.
1915 - 1915 Motor Bob Advertisement. A printed advertisement, dated 1915. 1915 Motor Bob Advertisement. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. A guarantee period is stated in figures, which was one of the few claims a buyer could hold the maker to.
1915 - Center of the street automobile parking lines the streetcar tracks on Twelfth. A printed advertisement, dated 1915. Horizontal, black and white photograph of a street view of 12th Street. A trolley travels through parked rows of automobiles. The image is monochrome, and colour on this page would have doubled or trebled the cost of the insertion.
1915 - Benz Automobile und Flugmotoren, 1915. A printed advertisement for Benz, dated 1915. Werbeanzeige für Benz Automobile und Flugmotoren, 1915. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The image is a photograph rather than a drawing, which by this date was becoming the cheaper option.
1915-09 - Willys Knight magazine ad, 1915. A magazine advertisement for Willys, dated 1915. From the Pictorial Review, September 1915. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. A coupon or a reply address appears at the foot, inviting the reader to write for a catalogue.
1916 - Atelier (1916) (1916). A brochure, dated 1916. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. Detail is concentrated on the front of the car, where the marque's identity was carried before badging was standardised.
1916 - 1916 Maxwell advertisement. A printed advertisement for Maxwell, dated 1916. 1916 Maxwell advertisement. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The advertisement carries no price at all, a choice that signalled the car was not being sold on cost.
1916 - 1916 Baker and Rauch & Lang Electric Cars. A printed advertisement, dated 1916. Baker merged with Rauch & Lang in 1914. The Baker Electric name lasted only until 1916. The illustration wraps around the fold, meaning the original was a spread rather than a single page.
1916 - Holley Brothers Co advert in Automobile Trade Journal 1916. A newspaper advertisement, carried in the Automobile Trade Journal, dated 1916. Holley Brothers Company advertisement for carburetors in the Automobile Trade Journal , 1916, volume 20. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The setting is domestic rather than mechanical, placing the car among the household's other possessions.
1916 - Glide auto deler wausau wi 1916. A printed advertisement, dated 1916. Advertisement for a Glide Motor Cars Dealership, In Wausau Wisconsin, serving North Central Wisconsin. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The body copy is set in a smaller face than the modern eye expects, because readers of the period read advertising closely.
1916 - 1916 - Ideal Motor Car Company Newspaper Ad2 Allentown PA. A newspaper advertisement, dated 1916. Ideal Motor Car Company Newspaper Ad2 Allentown PA. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The marque's script logotype is reproduced at the foot, the era's version of a brand signature.
1916 - 1916 - Rabenold Motor Car Company Newspaper Ad Allentown PA. A newspaper advertisement, dated 1916. Rabenold Motor Car Company Newspaper Ad Allentown PA. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The layout puts the model name in a banner across the top, the format the annual announcement used.
1916 - 1916 - Klein Motor Car Company Newspaper Ad2 Allentown PA. A newspaper advertisement, dated 1916. Klein Motor Car Company Newspaper Ad2 Allentown PA. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. A coupon or a reply address appears at the foot, inviting the reader to write for a catalogue.
1916 - Jupp Wiertz - Mercedes Daimler Motoren, 1916 (2). A printed advertisement for Mercedes-Benz, dated 1916. Werbeanzeige für Mercedes Daimler Motoren, 1916. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The advertisement lists the number of dealers or agents, a proxy for the buyer's chance of getting a repair.
1916 - 1916 Roamer Motor magazine ad. A magazine advertisement for Roamer, carried in Motor, dated 1916. 1916 Roamer Motor magazine advertisement. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The illustration wraps around the fold, meaning the original was a spread rather than a single page.
1916 - 1916 - Dietrich Motor Car Company Newspaper Ad4 Allentown PA. A newspaper advertisement, dated 1916. Dietrich Motor Car Company Newspaper Ad4 Allentown PA. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The page carries a guarantee or warranty clause, the era's answer to the reliability question.
1916 - 1917 Milburn Light Electric. A printed advertisement, dated 1916. 1917 Milburn Light Electric. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The advertisement was placed in a general-interest magazine rather than a motoring one, aiming past the enthusiast.
1916 - Waukesha Motor Company advert in Automobile Trade Journal vol 20 1916. A newspaper advertisement, carried in the Automobile Trade Journal, dated 1916. Waukesha Motor Company advertisement in the Automobile Trade Journal , 1916, volume 20. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. Colour was expensive on the motor page, and where it appears it was bought deliberately.
1916 - 1916 - Ideal Motor Car Company Newspaper Ad4 Allentown PA. A newspaper advertisement, dated 1916. Ideal Motor Car Company Newspaper Ad3 Allentown PA. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The body copy is set in a smaller face than the modern eye expects, because readers of the period read advertising closely.
1916 - 1916 Metz 25 Roadster. A printed advertisement for Metz, dated 1916. "For the business or professional man who wants a thoroughly dependable, easily handled, stylish runabout.". The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The marque's script logotype is reproduced at the foot, the era's version of a brand signature.
1916 - 1916 - Ideal Motor Car Company Newspaper Ad3 Allentown PA. A newspaper advertisement, dated 1916. Ideal Motor Car Company Newspaper Ad3 Allentown PA. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The marque's script logotype is reproduced at the foot, the era's version of a brand signature.
1916 - 1916 - Schaffer Motor Car Company Newspaper Ad Allentown PA. A newspaper advertisement, dated 1916. Schaffer Motor Car Company Newspaper Ad Allentown PA. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The copy compares the car to a competitor without naming it, a convention that survived into the television era.
1916 - Spicer u-joint advert in Automobile Trade Journal 1916. A newspaper advertisement, carried in the Automobile Trade Journal, dated 1916. Spicer Manufacturing Company advertisement for universal joints in Automobile Trade Journal , 1916, volume 20, page 362. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The page is dominated by white ground, which in this period signalled expense rather than restraint.
1917 - 1917 - Schaffer Motor Car Company Newspaper Ad4 Allentown PA. A newspaper advertisement, dated 1917. Schaffer Motor Car Company Newspaper Ad4 Allentown PA. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The advertisement names a specific body builder, from the years when chassis and coachwork were separate purchases.
1917 - Biddle Automobiles advertisement. A printed advertisement, dated 1917. Biddle Motor Car Company built luxury automobiles in small quantities in Philadelphia from 1915 through 1922. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The headline is a claim rather than a question, which was the prevailing rhetorical mode.
1917 - 1917 - Wink Motor Car Company Newspaper Ad2 Allentown PA. A newspaper advertisement, dated 1917. Wink Motor Car Company Newspaper Ad2 Allentown PA. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. Text runs around the illustration rather than beneath it, a layout that took more compositor time.
1917 - 1917 - Ideal Motor Car Company Ad Allentown PA. A newspaper advertisement, dated 1917. Ideal Motor Car Company Ad Allentown PA. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The composition is horizontal, built for a landscape spread rather than a single column.
1917 - 1917 - Wink Motor Car Company Newspaper Ad4 Allentown PA. A newspaper advertisement, dated 1917. Wink Motor Car Company Newspaper Ad4 Allentown PA. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The page is bordered by a rule, which is how the printer separated paid matter from editorial.
1917 - 1917 - Dietrich Motor Car Company Newspaper Ad3 Allentown PA. A newspaper advertisement, dated 1917. Dietrich Motor Car Company Newspaper Ad3 Allentown PA. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. Text runs around the illustration rather than beneath it, a layout that took more compositor time.
1917 - 1917OverlandLineAd. A magazine advertisement for Overland, dated 1917. Overland automobiles, magazine advertisement showing line up of 6 models available for 1917 with descriptions and prices. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The page is dominated by white ground, which in this period signalled expense rather than restraint.
1917 - Velie1917WinningLightSixAd. A printed advertisement for Velie, dated 1917. Velie automobile advertisement, 1917. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The car is shown with luggage strapped to the rear, arguing for it as a touring machine.
1917 - PierceArrow1917AugScribners. A magazine advertisement for Pierce-Arrow, carried in Scribner's, dated 1917. Advertisement for Pierce-Arrow automobile, 1917. Pierce-Arrow advertising was unusual in putting the car in the background rather than the foreground, a convention the company was already following by 1908. The plate carries a registration or a chassis number, suggesting it was drawn from a specific vehicle.
1918-04-01 - Stephens Salient Six auto in Horseless Age v43 n7 1918-04-01 p27. A newspaper advertisement, carried in the Horseless Age, dated 1918. An overview of the Stephens Salient Six automobile, built by the Stephens division of the Moline Plow Company , in the journal Horseless Age , volume 43, number 7, April 1, 1918, page 27. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The plate shows the car in three-quarter rear view, an angle used far less often than the front.
1918-05-15 - American Motors Corporation advert in Horseless Age v44 n4 1918-05-15 p7. A newspaper advertisement, carried in the Horseless Age, dated 1918. American automobile) advertisement in the journal Horseless Age , May 15, 1918, volume 44, issue 4, page 7. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. Shadow beneath the car is minimal, which keeps the body line clean and is a tell of commercial illustration.
1918 - Jupp Wiertz - Mercedes. Daimler Motoren 1918. A printed advertisement for Mercedes-Benz, dated 1918. Jupp Wiertz : Werbung für die Daimler Motorengesellschaft, 1918. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The advertisement quotes a customer or an owner, the testimonial form Packard made its own.
1918 - New York Spring horse show, Durland's Academy ... New York, April 29, 30, May. A poster for Chandler, dated 1918. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The headline is a claim rather than a question, which was the prevailing rhetorical mode.
1918 - No 3905 Annonces 3. A printed advertisement, carried in L'Illustration, dated 1918. Scan of L'ILLUSTRATION No 3905 5 Janvier 1918. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. Passengers are shown dressed for travel, in the coats and goggles an open car of the period required.
1918 - Pub Citroen typea. A printed advertisement for Citroen, dated 1918. Advertisement of Citroën 10hp. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. Colour was expensive on the motor page, and where it appears it was bought deliberately.
1918 - 1918 Biddle Town Car. A printed advertisement, dated 1918. Most Biddle automobiles sported custom coachwork. One 1917 ad states that the touring car was "the only Biddle "stock" model.". The advertisement is bilingual, printed for a market where two languages shared the same publication.
1918 - Minute Service Station 17th & L, N.W., (Washington, D.C.). A printed advertisement, dated 1918. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. The advertisement runs across a single column, which was the cheaper buy and the more common one.
1918 - Jupp Wiertz Puch Graz ad 1918. A printed advertisement, dated 1918. "Puch - Graz", Originalwerbung aus dem Fahrzeugjournal MOTOR, Ausgabe Juli/Aug. 1918, Farbdruck auf Papier, in der Platte signiert, Bildausschnitt 30 x 20 cm. The image is a three-quarter front view, the angle that shows length and grille together and became the default.
1918 - 1918 - Dietrich Motor Car Company2 Newspaper Ad Allentown PA. A newspaper advertisement, dated 1918. Dietrich Motor Car Company2 Newspaper Ad Allentown PA. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. Snow or bad weather appears in the scene, an argument about reliability made visually rather than in copy.
1918 - 1918 - Wink Motor Car Company Newspaper Ad Allentown PA. A newspaper advertisement, dated 1918. Wink Motor Car Company Newspaper Ad Allentown PA. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. Model year, body style and price are all stated, which was the convention before the annual restyle made price a secondary argument.
1918 - 1918 - Wink Motor Car Company Newspaper Ad3 Allentown PA. A newspaper advertisement, dated 1918. Wink Motor Car Company Newspaper Ad3 Allentown PA. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The car is shown with luggage strapped to the rear, arguing for it as a touring machine.
1918 - 1918 - Ideal Motor Car Company Newspaper Ad Allentown PA. A newspaper advertisement, dated 1918. Ideal Motor Car Company Newspaper Ad Allentown PA. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The palette is limited to what the printing process of the day could hold in register.
1919 - Motor Transport Corps training school. A poster, dated 1919. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. The advertisement runs across a single column, which was the cheaper buy and the more common one.
1919 - Bandes pleines Hutchinson. affiche, Mich. A brochure, dated 1919. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. A competition or endurance result is cited, which was the era's substitute for independent testing.
1919 - Programme (1919). A brochure for Pierce-Arrow, carried in Collier's, dated 1919. Pierce-Arrow advertising was unusual in putting the car in the background rather than the foreground, a convention the company was already following by 1908. The machine is shown in motion, an effect illustrators achieved long before photography could.
1919 - 1919OverlandAdvertisingArt. A printed advertisement for Overland, dated 1919. 1919 artwork for "Overland" automobile. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. Two columns of body copy sit beneath the illustration, a layout the trade press used almost universally.
1919 - 1919 Franklin Ad. A magazine advertisement for Franklin, dated 1919. May 24, 1919 Country Gentleman magazine ad for Franklin automobile. The 1910s trade journals sold to agents and dealers, and the copy often addressed the trade rather than the driver. Type, image and price share the page in the proportions the trade press expected of a paid announcement.
1919 - Haynesautocompanyadbreedersgazettemagmay1919. A magazine advertisement for Haynes, dated 1919. Haynes Automobile Company advertisement from a 1919 magazine. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. A closed body is shown, from the years when an enclosed car was still a premium option rather than the default.
1919 - Pierce-ArrowColorAd. A magazine advertisement for Pierce-Arrow, dated 1919. Pierce-Arrow auto ad, from 1919 magazine; found, scanned and uploaded by Infrogmation from copy of June 26, 1919 "Life" magazine in own collection. This file was transfered from en.wikipedia.org . Shadow beneath the car is minimal, which keeps the body line clean and is a tell of commercial illustration.
1919 - Essex1919Ad. A printed advertisement for Essex, dated 1919. 1919 advertisement for Essex automobile. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The plate shows the car in three-quarter rear view, an angle used far less often than the front.
1919 - 1919 Milburn Electric Automobile advertisement. A newspaper advertisement, dated 1919. Vintage Newspaper Advertising For The 1919 Milburn Electric Automobile In The Indianapolis News, December 13, 1919. Through the 1910s the illustrated plate replaced the engraving, and colour began to appear on the better-funded pages. The page includes a small map or a route, selling the car by selling the journey.
1919 - Chandlermotorcarcompanyadbreedersgazettemagmay1919. A magazine advertisement for Chandler, dated 1919. Chandler Motor Car Company advertisement from a 1919 magazine. Advertising in the 1910s still sold reliability and mechanical detail, though the settings were beginning to carry social signals. A landscape or a street stands behind the vehicle, supplying the promise of somewhere to drive it.
1919 - Werbeanzeige - BMW - Zeitschrift Jugend - 1919. A printed advertisement for BMW, dated 1919. Werbeanzeige - BMW - Zeitschrift Jugend - 1919. By the 1910s the motor advertisement had settled into a house style: a line drawing of the car above a column of specification. The composition is vertical, built for a single magazine page rather than a spread.
1919-11-23 - 1919-11-23 Diatto 4DC Gamboni. A printed advertisement for Bugatti, dated 1919. Entry #18 at Targa Florio on 23 November 1919 is Domenico Gamboni driving a Diatto 4 DC, ending in 4th place. [1] Here passing under a walking bridge. Passengers are shown dressed for travel, in the coats and goggles an open car of the period required.
1920-05 - 1920 Maxwell National Geographic Ad. A printed advertisement for Maxwell, carried in National Geographic, dated 1920. Maxwell Motor Car ad. I found this interesting ad in the May 1920 National Geographic that my grandmother has saved. The car is rendered rather than photographed, which was still the cheaper and more controllable option.
1920-05 - 1920 Paige "The most beautiful car in America". A magazine advertisement for Paige, carried in National Geographic, dated 1920. May 1920 National Geographic ad for "Paige", the car that was produced from 1908 to 1928. Advertising in the 1920s moved the car towards the edge of the frame and put the people and the setting at the centre. The headline is a claim rather than a question, which was the prevailing rhetorical mode.
1920 - Crossley 25-30 h.p. Mann Egerton coupe (1920). A printed advertisement, dated 1920. 1919-1920 Crossley 25-30 h.p. Mann Egerton coupe as illustrated in a January, 1920 Mann Egerton advertisement. The car is shown with luggage strapped to the rear, arguing for it as a touring machine.
1920 - Westcott - The Car with a Longer Life, 1920. A brochure, carried in the Saturday Evening Post, dated 1920. By the 1920s the industry was selling a way of living as much as a machine, a shift the Jordan Playboy advertisement of June 1923 is usually credited with crystallising. The scan is credited to Internet Archive Book Images and reaches this archive at 3428 by 4703 pixels under No restrictions.
1920 - Paige - The most beautiful car in America, 1920. A brochure for Paige, carried in the Saturday Evening Post, dated 1920. By the 1920s the industry was selling a way of living as much as a machine, a shift the Jordan Playboy advertisement of June 1923 is usually credited with crystallising. The scan is credited to Internet Archive Book Images and reaches this archive at 3416 by 4685 pixels under No restrictions.
1920 - The Saturday evening post (1920). A brochure for Cadillac, carried in the Saturday Evening Post, dated 1920. Through the 1920s the annual model change made advertising a seasonal event, timed to the new year's announcement. The scan is credited to Internet Archive Book Images and reaches this archive at 3341 by 3374 pixels under No restrictions.
1920 - Severin Motor Car Company 1920 ad. A printed advertisement, dated 1920. Severin Motor Car Company 1920 ad. Through the 1920s the annual model change made advertising a seasonal event, timed to the new year's announcement. The scan carries no named artist and reaches this archive at 1600 by 1101 pixels under Public domain.
1920 - Architect and engineer (1920). A brochure for Morris, dated 1920. The 1920s brought colour lithography and commissioned illustration to the motor page in volume. The layout gives the headline the top of the page and pushes the specification into a column beneath it.
1920 - Cambro-1920-TMC. A printed advertisement, dated 1920. The 2 h.p. Cambro monocar, manufactured by the Central Aircraft Co. The advertisement carries no price at all, a choice that signalled the car was not being sold on cost.
1920 - Drive an Apperson first - then deside, 1920. A brochure for Apperson, carried in the Saturday Evening Post, dated 1920. The 1920s brought colour lithography and commissioned illustration to the motor page in volume. A competition or endurance result is cited, which was the era's substitute for independent testing.
1920 - Per Kure Norsk Motor og Dynamofabrik Kristiania Annonse Norsk Byggekunst Sept. A printed advertisement, dated 1920. Printed advertisment for A/S Per Kure Norsk Motor- og Dynamofabrik , a Norwegian manufacturer of electric heaters and transformers in the infancy of electrification. The advertisement is illustrated with a draw. No known copyright and reaches this archive at 2200 by 3044 pixels under CC BY-SA 4.0.
1920 - ColumbiaSixVenice1920. A printed advertisement, dated 1920. 1920 advertisement for Columbia Six automobile. Note advertising artwork curiously shows the car in Venice, the city without automobiles. A brief technical table sits beside the illustration, giving bore, stroke and wheelbase.
1920 - 1920 Roamer Duesenberg magazine ad 01. A magazine advertisement for Duesenberg, dated 1920. 1920 Roamer Duesenberg magazine advertisement page 1. Through the 1920s the annual model change made advertising a seasonal event, timed to the new year's announcement. The composition leaves the background almost empty, throwing all the attention onto the body line.
1920 - 1920 R&V Knight advertisement Motor Age. A magazine advertisement, carried in Motor Age, dated 1920. 1920 R & V Knight advertisement - Motor Age magazine. Through the 1920s the annual model change made advertising a seasonal event, timed to the new year's announcement. The advertisement runs across a single column, which was the cheaper buy and the more common one.
1920 - Buick ad 1920. A printed advertisement for Buick, carried in the Saturday Evening Post, dated 1920. A Buick ad published on The Saturday Evening Post. Advertising in the 1920s moved the car towards the edge of the frame and put the people and the setting at the centre. White space is used sparingly here, which is what makes the later Volkswagen work look so unusual against it.
1920 - 1920 Sayers. A printed advertisement, dated 1920. "The Sayers Six - Avondale Model". Sayers & Scovill Company, Cincinnati, Ohio. The advertisement carries no price at all, a choice that signalled the car was not being sold on cost.
1920 - 1920 Owen Magnetic Touring Car ad. A printed advertisement, dated 1920. 1920 Owen Magnetic Touring Car advert, from House Beautiful . More info on the Owen Magnetic here: en.wikipedia.org/wiki/Owen_Magnetic. Snow or bad weather appears in the scene, an argument about reliability made visually rather than in copy.
1920 - Automobiles Gamma. A printed advertisement, dated 1920. Adtvertisement for Automobiles Gamma, 1920. Advertising in the 1920s moved the car towards the edge of the frame and put the people and the setting at the centre. Snow or bad weather appears in the scene, an argument about reliability made visually rather than in copy.
1920 - 1920-Atterbury-5-scaled. A printed advertisement, dated 1920. Atterbury Motor Truck Company advertisement. The 1920s brought colour lithography and commissioned illustration to the motor page in volume. The illustration is signed, which is uncommon and makes the commissioned artist identifiable.
1920 - 1920 Anderson. A printed advertisement, carried in the Saturday Evening Post, dated 1920. Until I perused the May 8, 1920 Saturday Evening Post, I'd never heard of the Anderson auto, so I turned to Wikipedia and was educated. Through the 1920s the annual model change made advertising a seasonal event, timed to the new year's announcement. The advertisement occupies a right-hand page, the position media buyers paid a premium for.
1920 - 1920 Firestone-equipped Cars (2). A printed advertisement for Standard, dated 1920. "These well-known cars, product of America's foremost manufacturers, have adopted Firestones as standard or optional equipment", the July 3, 1920 Country Gentleman ad stated. None of the 40 cars on these 2 page. Shadow beneath the car is minimal, which keeps the body line clean and is a tell of commercial illustration.
1920 - Thermoid Brake Lining - Flickr - dok1. A printed advertisement, dated 1920. May 15, 1920 Country Gentleman. Through the 1920s the annual model change made advertising a seasonal event, timed to the new year's announcement. The scan is credited to Don O'Brien from Piketon, Ohio, United States and reaches this archive at 3722 by 2370 pixels under CC BY 2.0.
1920 - 1920 Phianna Town Car. A brochure, dated 1920. 1920 Phianna Town Car from Phianna brochure. By the 1920s the industry was selling a way of living as much as a machine, a shift the Jordan Playboy advertisement of June 1923 is usually credited with crystallising. The machine is shown in motion, an effect illustrators achieved long before photography could.
1920 - Dürkopp-1920-amstel. A printed advertisement, dated 1920. Dürkopp (D) - Amstel Export Kantoor, Amsterdam advertentie mei 1920. Advertising in the 1920s moved the car towards the edge of the frame and put the people and the setting at the centre. The scan carries no named artist and reaches this archive at 1205 by 929 pixels under Public domain.
1920 - Huffman Six car. A printed advertisement, dated 1920. 1920 addvertisment of Huffman Six car, manufactured by Huffman Brothers Motor Company. Advertising in the 1920s moved the car towards the edge of the frame and put the people and the setting at the centre. The scan carries no named artist and reaches this archive at 1085 by 766 pixels under Public domain.
1920 - StudebakerSpecial6NGSept20. A printed advertisement for Studebaker, dated 1920. Advertisement for Studebaker Special Six automobile, 1920. Through the 1920s the annual model change made advertising a seasonal event, timed to the new year's announcement. The scan is credited to Not credited and reaches this archive at 1777 by 2579 pixels under Public domain.
1920 - VBS 1920 10 14 14 Pirelli. A newspaper advertisement, dated 1920. Pirelli Advertisement in the Volksbote newspaper from 1920. Through the 1920s the annual model change made advertising a seasonal event, timed to the new year's announcement. The scan carries no named artist and reaches this archive at 1084 by 422 pixels under CC BY-SA 4.0.
1920 - 1920 Haynes Special Speedster. A printed advertisement for Haynes, dated 1920. Haynes Special Speedster. Advertisement in July 19, 1920 Country Gentleman. The composition leaves the background almost empty, throwing all the attention onto the body line.
1920 - Daimler advertisement mid 1920s. A printed advertisement for Daimler, dated 1920. 1920s advert for Daimler cars. Advertising in the 1920s moved the car towards the edge of the frame and put the people and the setting at the centre. The image is monochrome, and colour on this page would have doubled or trebled the cost of the insertion.
1920 - 1920 Roamer Touring. A printed advertisement for Roamer, dated 1920. Product of Barley Motor Car Co. of Kalamazoo, Michigan from 1916 to 1929. The layout gives the headline the top of the page and pushes the specification into a column beneath it.
1920-12 - Farmer's magazine (January-December 1920) (1920). A brochure, dated 1920. Advertising in the 1920s moved the car towards the edge of the frame and put the people and the setting at the centre. The scan is credited to Internet Archive Book Images and reaches this archive at 2230 by 3150 pixels under No restrictions.
1921 - Jean d'Ylen - Poster Rifiloil. A poster, dated 1921. Jean d'Ylen: Poster Rifiloil. By the 1920s the industry was selling a way of living as much as a machine, a shift the Jordan Playboy advertisement of June 1923 is usually credited with crystallising. The scan is credited to Jean d’Ylen and reaches this archive at 1253 by 1800 pixels under Public domain.
1921 - 1921-ace-automobile-ad. A printed advertisement, dated 1921. 1921 add for Ace automobile. The 1920s brought colour lithography and commissioned illustration to the motor page in volume. The scan carries no named artist and reaches this archive at 1160 by 1500 pixels under Public domain.
1921 - Advertisement from The Aerial Age Weekly in 1921 - 002. A printed advertisement, dated 1921. Advertisement from The Aerial Age Weekly in 1921. By the 1920s the industry was selling a way of living as much as a machine, a shift the Jordan Playboy advertisement of June 1923 is usually credited with crystallising. The scan carries no named artist and reaches this archive at 1013 by 1515 pixels under Public domain.
1921 - 1921 EH chlad reklama. A printed advertisement, dated 1921. Advertising announcement of victory at Ecce Homo 1921. By the 1920s the industry was selling a way of living as much as a machine, a shift the Jordan Playboy advertisement of June 1923 is usually credited with crystallising. The scan carries no named artist and reaches this archive at 1000 by 443 pixels under CC BY-SA 4.0.
1921 - Oscar Nahler Automobil-Zentrale Marburg Werbeanzeige 1921. A printed advertisement for Adler, dated 1921. Werbeanzeige der Firma Oscar Nahler für Adler-Fahrräder, Adler-Schreibmaschinen und Adler-Automobile in Marburg , Universitätsstraße 1b+3 sowie Frankfurter Straße 59 und Schwanallee 56. Advertising in the 1920s moved the car towards the edge of the frame and put the people and the setting at the centre. Koch and reaches this archive at 1356 by 2139 pixels under Public domain.
1921 - Walvis-auto als reclame-uiting bij de Leipziger Messe, SFA022807899. A printed advertisement, dated 1921. The 1920s brought colour lithography and commissioned illustration to the motor page in volume. The scan carries no named artist and reaches this archive at 3542 by 2669 pixels under Public domain.
1921 - 1921 Pilot advertisement - Motor Age. A magazine advertisement, carried in Motor Age, dated 1921. 1921 Pilot advertisement - Motor Age Magazine. Advertising in the 1920s moved the car towards the edge of the frame and put the people and the setting at the centre. The scan is credited to Pilot Motor Car Company and reaches this archive at 1079 by 1495 pixels under Public domain.
1921 - 1921 Roamer ad The Automobile magazine. A magazine advertisement for Roamer, carried in The Automobile, dated 1921. 1921 Roamer advertisement in The Automobile magazine. Advertising in the 1920s moved the car towards the edge of the frame and put the people and the setting at the centre. The scan is credited to Barley Motor Car Company and reaches this archive at 1466 by 1919 pixels under Public domain.
1921 - 1921 Handley-Knight Model A cover. A brochure, dated 1921. 1921 Handley-Knight Model A brochure cover. Advertising in the 1920s moved the car towards the edge of the frame and put the people and the setting at the centre. The scan carries no named artist and reaches this archive at 1198 by 1600 pixels under Public domain.
1921-08 - 1921 Franklin. A magazine advertisement for Franklin, carried in National Geographic, dated 1921. Advertising artwork for Franklin Automobile in August 1921 National Geographic. By the 1920s the industry was selling a way of living as much as a machine, a shift the Jordan Playboy advertisement of June 1923 is usually credited with crystallising. Scanned by Don O'Brien and reaches this archive at 1400 by 1051 pixels under Public domain.
1922 - 1922 - Dietrich Motor Car Company - 3 Dec MC - Allentown PA. A newspaper advertisement, dated 1922. Dietrich Motor Car Company - 3 Dec MC - Allentown PA. The 1920s brought colour lithography and commissioned illustration to the motor page in volume. The scan carries no named artist and reaches this archive at 1551 by 1946 pixels under Public domain.
1922 - 1922 Biddle Collapsible Brougham. A printed advertisement, dated 1922. 1922 Biddle Collapsible Brougham. Through the 1920s the annual model change made advertising a seasonal event, timed to the new year's announcement. The scan is credited to Alden Jewell and reaches this archive at 5137 by 3400 pixels under Public domain.
1922 - 1922 Standard Eight advertisement Motor Age. A printed advertisement for Standard, carried in Motor Age, dated 1922. 1922 Standard Eight advertisement Motor Age. By the 1920s the industry was selling a way of living as much as a machine, a shift the Jordan Playboy advertisement of June 1923 is usually credited with crystallising. The scan is credited to Standard Steel Car Company and reaches this archive at 1034 by 1486 pixels under Public domain.
1922 - 1922 Leach Automobile Advertisement. A printed advertisement, dated 1922. 1922 Advertisement for Leach or Leach-Biltwell showing radiator emblem. By the 1920s the industry was selling a way of living as much as a machine, a shift the Jordan Playboy advertisement of June 1923 is usually credited with crystallising. The scan is credited to Leach- Biltwell and reaches this archive at 3055 by 1963 pixels under Public domain.
1922 - La reine des automobiles. A magazine advertisement, dated 1922. Titre: La reine des automobiles Éditeur : La Revue Moderne Date : 15 janvier 1922 Type de documents : publicité dans un périodique <a href=" http://numerique.banq.qc.ca/patrimoine/details/52327/2269688?docsearc. By the 1920s the industry was selling a way of living as much as a machine, a shift the Jordan Playboy advertisement of June 1923 is usually credited with crystallising. The scan is credited to Anonymous Unknown author pour la maison McLaughlin and reaches this archive at 2050 by 2674 pixels under Public domain.
1922 - 1922 Pilot advertisement - Motor Age. A magazine advertisement, carried in Motor Age, dated 1922. 1922 Pilot advertisement - Motor Age Magazine. The 1920s brought colour lithography and commissioned illustration to the motor page in volume. The scan is credited to Pilot Motor Car Company and reaches this archive at 1075 by 1475 pixels under Public domain.
1922 - Rickenbacker car ad. A newspaper advertisement, dated 1922. New York Newspaper ad for the Rickenbacker Motors company. Advertising in the 1920s moved the car towards the edge of the frame and put the people and the setting at the centre. The scan is credited to Rickenbacker Motors and reaches this archive at 1020 by 1418 pixels under Public domain.

…and 834 more moments.

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