Frankie Cosmos — ＂One of Each⧸Against the Grain＂

JUL 01 2025 · 12:00

Frankie Cosmos — ＂One of Each⧸Against the Grain＂ (2025) Director: Matthew Volz Era: Mid-2020s Indie Revival (2025) - NYC DIY indie-rock fourth wave; self-produced bedroom-pop maturation aligned with Sub Pop's analog-leaning aesthetic High curatorial value as a document of Frankie Cosmos at a creative and commercial inflection point — the band's sixth album, first self-produced record, and final video in a major release campaign. The double-video format and the dark, sepia-toned aesthetic render it a formally distinctive artifact within the 2025 indie-rock video landscape. Valuable for researchers of DIY music culture, Sub Pop's contemporary identity, and the visual grammar of introspective indie-pop. Context: Released on June 27, 2025, as part of Frankie Cosmos's sixth album Different Talking on Sub Pop Records, this double video encapsulates the band's mature DIY aesthetic. The album was recorded at a house in upstate New York and is the first fully self-produced Frankie Cosmos record, with the four-piece — Greta Kline, Alex Bailey, Katie Von Schleicher, and Hugo Stanley — producing entirely without external studio producers. The video's dark, sepia-toned visual language reinforces the album's thematic preoccupations with memory, aging, and the passage of time, positioning Frankie Cosmos within a lineage of literary indie-pop that stretches from the NYC DIY underground through Sub Pop's analog-adjacent 2020s roster. Director notes: Volz directed the official double video for 'One of Each / Against the Grain,' the combined single release tied to Frankie Cosmos's sixth album Different Talking (Sub Pop, June 27, 2025). The video was released on album release day as the final video from the album campaign. The dual-song format mirrors the album's thematic architecture of fragments and interconnected memories. Quantitative metadata reflects a deliberately muted, melancholic visual tone: low brightness (48.19/255), warm color temperature (1.51), moderate editing pace (4.02s avg shot length, 65 scene changes), and dark/sepia moods — all consistent with the album's introspective themes of aging and the passage of time. The production reflects the band's first fully self-produced album ethos.