Dr Hook and the Medicine Show ~ "Cover of the Rolling Stone" — Dr Hook and the Medicine Show ~ "Cover of the Rolling Stone"
JUL 01 1973 · 12:00
Dr Hook and the Medicine Show ~ "Cover of the Rolling Stone" — Dr Hook and the Medicine Show ~ "Cover of the Rolling Stone" (1973) Era: Early 1970s Album-Oriented Rock & Counterculture Satire (1972–1973) - Pre-MTV era of television performance clips and promotional film captures; single released December 1972, charting peak March 1973 High curatorial value as a primary audiovisual record of one of rock's most self-referentially legendary singles, captured in the performance-documentary style typical of early-70s broadcast television. The extreme slow edit pace, dark warm palette, and absence of post-production effects make it an unusually pure ethnographic document of the band's live presentation at their commercial peak. Essential for any archive covering the transition from radio-driven promotion to the nascent visual media ecosystem that preceded MTV. Context: Released in December 1972 and charting at No. 6 on the US Billboard Hot 100 by March 1973, 'Cover of the Rolling Stone' is a Shel Silverstein-penned satirical anthem that simultaneously mocked and yearned for mainstream rock credibility. The song's self-referential conceit — a band singing about wanting to appear on the cover of Rolling Stone — resulted in the remarkable real-world outcome of the band being caricatured on the March 29, 1973 issue under the caption 'What's-Their-Names Make the Cover.' The BBC refused to broadcast the song on the grounds that it constituted advertising for a trademarked publication, making it a flashpoint for questions about corporate branding in pop music. The clip's dark, warm, performance-focused visual aesthetic mirrors the band's reputation as a ragtag, irreverent live act more interested in communal energy than polished presentation. Director notes: No standalone promotional music video was produced for this single in the modern sense. The song was released in December 1972 on Columbia Records from the album Sloppy Seconds, produced by Ron Haffkine. Performance TV appearances documented include The Midnight Special (1973). The YouTube identifier KuvfIePDbgY corresponds to a widely circulated performance clip. No dedicated video director credit appears in any publicly available source.
Source: radarchive.org
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