David After Dentist

2009

Date: 30 January 2009 · Place: Cape Coral, Florida · Figures: David DeVore Jr., seven years old · David DeVore Sr., father and uploader · Tags: Home Video Viral, YouTube 01. Post-Anesthesia In The Back Seat On 30 January 2009 David DeVore Sr. films his seven year old son in the back seat of the family car after a dental procedure to remove a supernumerary tooth. David Jr., still under the effects of the anesthesia, asks his father Is this real life? and screams in confusion. DeVore uploads the one minute fifty-eight second clip to YouTube to share with relatives. It is reposted by Buzzfeed and others within days. "Is this real life? Is this gonna be forever?" — David DeVore Jr., 30 January 2009 02. The Family Monetization Template The DeVores license merchandise, set up a website, and earn a reported 150,000 dollars in the first year through YouTube revenue, merchandise, and licensing. They donate a portion to charity. David After Dentist is a template study for the family-channel economy that follows, demonstrating that a single accidental upload can fund a college tuition. Sources • KnowYourMeme, 'David After Dentist' • David DeVore Sr., original YouTube upload (youtube.com/watch?v=txqiwrbYGrs) • The Wall Street Journal, 'YouTube Stars: David After Dentist' (29 May 2009)