Truth Initiative Anti-Tobacco

Name: Truth Initiative Anti-Tobacco
Uploaded: 1999-06-15T12:30:00+00:00
Duration: 31 s
Description: 1999 onward. The "Truth" anti-tobacco campaign (American Legacy Foundation) — guerrilla, snarky, designed for MTV audience. Drove the largest single-decade decline in US youth smoking ever measured.

1999

1999 onward. The "Truth" anti-tobacco campaign (American Legacy Foundation) — guerrilla, snarky, designed for MTV audience. Drove the largest single-decade decline in US youth smoking ever measured.

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Truth Initiative Anti-Tobacco

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