Mary Wells Lawrence — Braniff Repaint

Name: Mary Wells Lawrence — Braniff Repaint
Uploaded: 1965-06-15T12:10:00+00:00
Duration: 61 s
Description: 1965. Mary Wells Lawrence (later founder of Wells Rich Greene) convinces Braniff Airways to repaint planes in 7 colours + Pucci-design uniforms. First female agency CEO of a major US shop; pre-figured every "brand transformation" campaign that followed.

1965

1965. Mary Wells Lawrence (later founder of Wells Rich Greene) convinces Braniff Airways to repaint planes in 7 colours + Pucci-design uniforms. First female agency CEO of a major US shop; pre-figured every "brand transformation" campaign that followed.

Source: YouTube

Part of Advertisements · Watch in the documentary

Mary Wells Lawrence — Braniff Repaint

More from Advertisements